.. _Hillstrom:

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`sklift.datasets <./>`_.fetch_hillstrom
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.. autofunction:: sklift.datasets.datasets.fetch_hillstrom

.. include:: ../../../sklift/datasets/descr/hillstrom.rst

About Hillstrom
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The dataset was provided by Kevin Hillstorm.
Kevin is President of MineThatData, a consultancy that helps CEOs understand the complex relationship between Customers, Advertising, Products, Brands, and Channels.

Link to the blog: https://blog.minethatdata.com/